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  1. Case Methodology - Clarkson University

    Merck Case − Facts River blindness was a wide-spread problem in ... Merck Case − Utilitarianism Sum benefits and consequences across all stakeholders and chose ...
  2. Vioxx - Research Paper. Print version essay

    The decision to remove Vioxx from the market adheres to both act and rule utilitarianism. ... Merck Primary - A product that is a source a great revenue may no longer ...
  3. C

    Using the case of Merck & Co. and river blindness ... DeGeorge, 1995; Donaldson, Werhane, and Cording, 2002), utilitarianism, ... give a decision rule that says ...
  4. An Analysis of Ethics in Pharmaceutical Advertising-The Vioxx ...

    From a Utilitarian perspective, Merck should continue to market Vioxx, ... refine their rules, regulations and suggestions to ensure that they too are looking out for the
  5. Merck and River Blindness - Scribd

    Case Study Sharing Power. How Merck and the WHO have sustained a fragile balance of power in their battle against river blindness By Jonathan B. Levine
  6. 1 Research the utilitarian approach to business, and ...

    1- Research the utilitarian approach to business, and explain if you believe this approach is ethical. You must support you statements with academic research.
  7. The Merck Bioethics Advisory Panel - M - The Explorer Magazine

    The Merck Bioethics Advisory Panel gives the company ... the Golden Rule had served as a ... utilitarian ethics uses the criterion of utility for the individual ...
  8. Kant Versus Utilitarianism Free Essays 61 - 80

    Rule utilitarianism says "A person ought to act in accordance with the rule that, if generally followed ... In my opinion Merck should select option 3, ...
  9. Utilitarian Vs Kantian For John q Free Essays 61 - 80

    Utilitarianism includes the idea of rule vs.. act. If the rule is generally fallowed it will benefit the most. ... Merck’s cure for river blindness and the ...
  10. The Moral vs the Business Case for Corporate Social ...

    30, 2004, another pharmaceutical corporation, Merck, ... 11 A variation of utilitarian thinking that could have a greater moral content is rule-utilitarianism.